Mary Heather Hickman’s new single, “Treasure,” from El Dorado, is an extravagant and ironic tackle her dangerous style in males.
- A behavior of smoking
- and a ingesting drawback
- appears like he is my prince
Removed from being a heartbroken lament, “Treasure” – as in “selecting up trash and calling it treasure” – feels extra like a celebration; a grand ’90s-style nation anthem, tailored for radio, with metal violins and guitar wrapped round a twenty first century sensibility.
Hickman, 25, lived in El Dorado till she moved together with her household to Dallas when she was 4. She grew up listening to nation music and attended the College of Arkansas, Fayetteville. She performed the Arkansas-Oklahoma-Texas Tour together with her band, The Sinners, then moved to Nashville, TN in 2018.
“Treasure,” which was written round this time final 12 months, gained momentum after posting a model of it on TikTok the place it racked up over 1,000,000 views just about in a single day. Additionally it is added to radio playlists, based on its press supplies.
Hickman launched a number of tracks in 2016 however treats “Treasure” as his first single.
We met her a day earlier this month on the way in which again to her Nashville house after a writing session with “Treasure” co-writer and pal Stefanie Joyce.
This interview has been edited for readability and size.
So what is the story behind “Treasure”?
I wrote it with my finest pal and frequent co-writer, Stefanie. My dad has slightly cabin in Moro Bay and we took a number of days off to drive there to spend time writing songs away from Nashville. We had been ingesting margaritas and at the moment we weren’t making an attempt to put in writing a track. We had been simply speaking. I had been by means of a breakup and she or he requested me if I used to be prepared to begin courting once more. I used to be like, I do not know if I might be trusted up to now. I do not know if I’ve the very best expertise in choosing individuals [laughs]. I used to be simply kidding, however we thought it might be a cool track, so we began to say essentially the most outrageous issues – Oh, if he was in jail, that is simply my kind. Pretty shortly, we accomplished the naked minimal of the track.
I really like among the verses. In reality, you rhyme “county jail” and “marriage ceremony veil”.
This was positively the results of us ingesting and throwing loopy strains that we thought had been humorous. We had been like, how can we get previous that? I’d say a line that was humorous, after which she would say one. We had been mainly making an attempt to unite with one another.
Have you ever heard any listeners who can relate to the track’s premise of falling in love with these horrible dudes?
Sure. The explanation I posted it was that it went viral on TikTok. I received a fairly good response, principally from girls, however there have been a number of guys who stated they may determine it out. I even had a number of guys who stated to me, “I am the trash and I am beginning to understand this.”
What was it wish to have that sort of instantaneous response on TikTok?
I did not actually have subscribers on TikTok. I had posted a number of movies and so they had perhaps a number of hundred views, 1000 at most. I wasn’t certain if this was one thing that was going to work for me, however I had associates who had success with it and so they advised me to see if there was a technique to make it work for me. which appears genuine to me.
I sat on the ground of my house and recorded a fast little clip of “Treasure”. I posted it at 8 p.m. Instantly I acquired numerous views and feedback. By the point I went to mattress at 10, we had been already at 100,000 views. In a day or two it hit 1 million and an awesome response from individuals telling me they needed me to document it so they may play it of their automotive. I did not even intend to document it or put it on my EP. I simply thought it was this humorous track.
When did you document the studio model?
In January in Nashville at Studio West with Tyler Bell from Prairie Grove. He was the brother of my father’s fellowship on the College of Arkansas. I met him once I moved right here and we have now been nice associates. He is been within the business for therefore lengthy, and when it was time for me to begin recording stuff, he appeared just like the pure match. It understands the sound I search as an artist and permits me to be concerned on this course of.
Talking of your sound, not less than on “Treasure” you will have this good mixture of twang and pop.
Sure. I grew up on conventional nation music – Johnny Money, Willie Nelson, Loretta Lynn – these are my heroes. I really like to combine the normal sound with trendy lyrics. I like to show the phrase, twist the phrases in bizarre methods, and on the coronary heart and soul of my songs I like having the issues that make nation music so nice: the metal guitar, the violin and every thing. it.
What occurs subsequent? Is there an album or an EP on the way in which?
I’ve recorded fairly a number of songs that I will be releasing for the remainder of the 12 months and subsequent 12 months. I believe the plan is to launch a number of singles and put them into an EP or an album.
Do you come again to Arkansas quite a bit?
I do. I principally go to El Dorado. The 2 units of my grandparents nonetheless stay there. I’ve additionally been very fortunate to have performed there a number of instances in recent times. I performed at [the annual] MusicFest for a number of years. They had been considered one of my first supporters.